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Q&A

Evaluation of current approaches and future directions for tackling subway surfing

1:04:20

·

61 sec

Council Member Brooks-Powers inquires about the effectiveness of current approaches to combat subway surfing and potential new directions. MTA representatives discuss ongoing efforts and future plans.

  • The MTA believes in continuing the student-led messaging approach
  • Plans are in place to update and refresh the campaign messaging
  • Emphasis on the importance of 'kids talking to kids' rather than adults lecturing
  • Commitment to ongoing collaboration between agencies to improve interventions
Selvena N. Brooks-Powers
1:04:20
Today, looking back at the campaigns, do you believe that this is an approach we should continue working on?
1:04:26
Or is there another direction we should be moving towards to tackle this problem?
Jeremy Feigelson
1:04:30
Well, I think it's both, chair.
1:04:32
I think, there's no question that this has to be kids talking to kids.
1:04:37
You know, if it's the the old folks lecturing kids, you know, about changing their behavior, we all know that's not gonna work.
1:04:43
So, the idea of student led messaging, I think is absolutely the right idea and we're committed to it and all of our partners are committed to it.
1:04:51
Every campaign needs to be updated and refreshed from time to time and so we are gonna, you're gonna continue to see this messaging but you'll, over time, you'll see additional and we hope improved messaging as well.
Selvena N. Brooks-Powers
1:05:15
I'm gonna come back to question.
1:05:16
I'm gonna pass it to my co chair, council member.
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