REMARKS
Council member advocates for aggressive outreach and awareness campaigns on deed theft
1:37:31
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58 sec
Council Member Sandy Nurse emphasizes the critical need for more aggressive and proactive outreach and awareness campaigns to combat deed theft. She points out the current lack of visibility for existing programs and resources.
- Highlights the absence of widespread advertising for cease and desist zones
- Suggests using various media channels, including daytime TV and radio, to reach older adults
- Proposes door-to-door outreach by community-based organizations in targeted areas
- Stresses the importance of ongoing, well-funded messaging to overcome the digital divide and reach vulnerable populations
Sandy Nurse
1:37:31
Yeah.
1:37:32
You would just you wouldn't know unless you go digging around for any of this stuff.
1:37:35
So Right.
1:37:35
You know, really aggressive, proactive, information on this would be great.
1:37:40
You know, there's even with the cease and desist, we don't there's no advertisement, no outreach.
1:37:44
There's no commercials, no radio ads.
1:37:46
There's nothing on daytime TV where, you know, our our older adults are watching.
1:37:51
There there's just maybe there is, but I don't see it.
1:37:54
And we have a zone and and so, like I said, none of these programs work unless we have a saturation of messaging and outreach ongoing with the funding and commitment, even with things like with, you know, people going behind on their property taxes.
1:38:10
Now we have some money being committed to groups to go do the door knocking in specific areas.
1:38:14
So things like that where you we can send some CBO folks down.
1:38:18
They can hit the doors and say, this is what you need to be looking for on an ongoing basis could really get over that digital divide but also, like, really get targeted, where this is happening more frequently.
