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Q&A
Discussion on Housing Connect marketing and communication improvements
0:44:43
·
75 sec
Council Member Sanchez inquires about recent changes to improve marketing and communication for Housing Connect. Associate Commissioner Emily Osgood provides information on the implementation of email reminders and notifications for profile updates.
- Housing Connect has been sending quarterly reminders to applicants since 2020 to keep their profiles up to date
- Additional notifications are sent when technical changes require profile updates
- The system includes both email notifications and notices on the Housing Connect platform
Pierina Ana Sanchez
0:44:43
Is yours?
0:44:46
Yeah.
0:44:46
It's not mine.
0:44:48
Got it.
0:44:49
Thank you.
0:44:52
Okay.
0:44:54
I'm gonna hold you to that.
0:44:57
Okay.
0:44:57
So back to your testimony, there was you mentioned some changes that you were making to to make marketing smarter, you you wrote and you said.
0:45:06
So when when were some of these implemented?
0:45:08
For example, the email blast that you described emailing applicants when there's changes to their profile.
0:45:14
When when did you make those changes?
Emily Osgood
0:45:19
The starting when we built this version of Housing Connect in 2020, there's been a regular quarterly reminder that goes to applicants notifying them, reminding them to keep their profile up to date.
0:45:34
In the interim, if there are changes to housing connect that first this doesn't happen often, but for some reason requires a person to update their profile.
0:45:46
Let's say we've made technical change.
0:45:48
We want them to confirm something, then we'll email everybody and put a notice up on Housing Connect.
0:45:54
Okay.
0:45:55
Thank you.
Sonia Simpson
0:45:58
Great.