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AGENCY TESTIMONY

CFB's voter education and engagement initiatives

2:22:21

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60 sec

Ryan outlines the CFB's comprehensive voter education and engagement initiatives planned for the upcoming election cycle.

  • Comprehensive voter-facing education on the matching funds program, including first-time public funds education mailers
  • Production of voter guides in print and digital formats, available in 14 languages including English
  • Video voter guide with ASL interpretation and closed captioning
  • Campaigns focused on ranked choice voting education and awareness
  • Support for the visibility of the debate program through marketing and advertising
Paul Seamus Ryan
2:22:21
Through FY twenty six, the Campaign Finance Board is committed to providing comprehensive voter facing education on the matching funds program to highlight its benefits, including first time public funds education mailers that began arriving in New Yorkers mailboxes last week.
2:22:36
Some highlights of our plans include the voter guide, printed and digital educational materials, and a targeted multimedia advertising campaign.
2:22:44
The voter guide is mailed to all registered voters and published online for the general election.
2:22:49
This information will be communicated not only in English but also in 13 additional mandated citywide languages.
2:22:55
We will also have a video voter guide with ASL interpretation and closed captioning available on our website.
2:23:02
Beyond the matching funds awareness campaign, we built campaigns around ranked choice voting and education pursuant to local law 21 which was passed by the city council in 2021 and runs through 2025.
2:23:14
We're also supporting the visibility of our debate program throughout the year with marketing and advertising.
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